George Chang (US)
Senior Director, Digital Experience and Technology at Hexagon
9x Sitecore MVP
Based in Atlanta, where he has also joined our South East CMS Expert group meetings
CMS Kickoff 26
Presentation: AI-Enabling the Content Supply Chain
Slides: Download (as PDF)
About George Chang
George Chang is Senior Director of Digital Experience and Technology at Hexagon AB, where he leads enterprise-wide digital transformation initiatives focused on modernising global web experiences, streamlining operations and delivering measurable business impact.
With a background in development and more than 25 years of experience across marketing technology, content strategy and digital platforms, George brings a rare ability to translate complex technical decisions into clear strategic direction. His work centres on building scalable, user-centric digital ecosystems that can evolve with organisational and customer needs.
A nine-time Sitecore MVP, George is a respected and active contributor to the digital experience community. He is known for his practical, experience-led perspective on platform modernisation, governance and digital innovation, shaped by years of hands-on leadership in large, complex organisations.
As a speaker, George focuses on the realities of enterprise digital transformation, sharing insights on what it truly takes to modernise platforms at scale while balancing ambition, operational constraints and long-term value.