Jasmin Guthmann (DE)
VP Composable Consulting at Accenture Song and Board Member at MACH Alliance
Previously built and nurtured the Corporate Communications department at Contentstack
Also an athlete and author of If There Is a Will, There Is a Way (2025)
CMS Summit 25
Dates: May 13 - May 14
Location: Frankfurt, Germany
Jasmin at the opening debate at the CMS Summit 25 conference with Matt Garrepy from CMS Critic
About Jasmin Guthmann
Jasmin is a dynamic SaaS and digital transformation leader with over a decade of proven success in building impactful marketing functions and driving rapid growth across global organizations.
She currently serves as Vice President and Executive Board Member of the MACH Alliance, a non-profit advocacy group promoting composable architectures. Previously, she led marketing for the MACH Alliance, where she was instrumental in growing membership from five founding companies in 2020 to over 100 by 2023—building the brand and marketing team entirely from scratch.
Jasmin also established and scaled the Corporate Communications department at Contentstack, securing the company’s first-ever invitation to Gartner's Magic Quadrant for Digital Experience Platforms (2024), along with strong positioning in both the Forrester CMS Wave (Q3 2023) and Forrester DXP Wave (Q4 2023).
Earlier in her career, as Head of Marketing at Valtech Germany, she co-led the Demand Generation Task Force, doubling bookings and achieving a remarkable 323% increase in total pipeline.
Jasmin is known for her ability to build from the ground up—bringing bold visions to life while inspiring teams and stakeholders to join the journey.
Blog posts with Jasmin
How to leave the doubt and excuses behind (May 2025)