What’s that one small feature that makes a product so much better?
Every year at the Boye Aarhus conference, we celebrate those unsung heroes — the tiny, elegant product touches that deliver outsized impact.
This year, Pugpig took home the Small Feature Award, after CTO Jon Marks impressed the audience and judges alike with a six-minute live demo that showed how much difference a small feature can make.
The winning feature? A clever “secret” admin menu that gives real-time visibility into Google Ads performance
Read moreEarly in my career as a UX designer I regularly encountered colleagues dismissive of my efforts to think critically and long-term.
They’d argue it made things ‘too complicated’ or tell me to ‘skip the intellectual part’ and ‘stop being so negative.’ It took me years (and one particularly insightful manager) to understand that my critical thinking and the ability to link micro and macro levels were not a flaw. Rather, it’s a skill that helps teams avoid shortsightedness and unintended consequences.
This was almost two decades ago…
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