Hertje Brodersen (DE)
A Berlin-based strategic designer
Previously worked as Product Design Manager at Zalando and has worked around the world including in San Francisco, London and Berlin
Studied in Greifswald and Hamburg with semesters abroad in Copenhagen and Victoria, British Columbia
Meet Hertje at:
Boye Aarhus 25 conference
Keynote: How to strategise like a pessimist (and design a better future anyway)
Date: Tuesday, November 4, 2025
About Hertje Brodersen
Hertje is a Berlin-based UX specialist and leader with 15 years of experience, a human-centered mindset and a hands-on approach. She enjoys connecting the dots between systems and humans.
Hertje uses research, co-creation and other creative methods to arrive at holistic, tangible and prioritized strategies for your products and services.
Her human-centered mindset puts user needs first. At the same time, she ensures that business requirements and system constraints are considered.
Hertje likes complexity and enjoys untangling things until connections and patterns are revealed within products, organizations, and their larger context. She is versatile and deliver high-quality work in a hands-on manner that best solves a problem, supports the team and moves the project forward.
Hertje is driven by curiosity and the promise of a good challenge, and flourish in teams that are comfortable questioning the status quo.
Blog posts with Hertje
Previous Boye conference appearances
Boye Aarhus 21 Conference
Track: Design Leadership
Presentation: Design like you mean it