Bertrand Maugain (NO)
CEO at Ibexa
20+ years of experience in web, e-commerce, and digital transformation
Former Co-CEO and Chief Commercial Officer at eZ Systems, which became Ibexa in 2020
Boye Aarhus 26 conference
Track: Digital Strategy
Presentation: The agentic paradox: why content architecture matters more than ever
Dates: 3 - 5 November
About Bertrand Maugain
Bertrand has been working in the web and e-commerce industry since the early 2000s. He is passionate about software and all aspects of digital transformation, viewing Digital Experience Platforms (DXPs) as the foundation of any modern digital business. Bertrand enjoys helping C-level executives and organizations truly transform their sales and marketing operations.
Over the past 15 years, he has focused on channel management and is a firm believer in the power of partnerships. He values openness, commitment, and fairness. At Ibexa, Bertrand drives deep collaboration with partners, striving to make Ibexa the premier DXP vendor for digital agencies and integrators. He knows that high-quality partnerships lead to high-quality projects for customers.
Bertrand's leadership journey began at eZ Systems, where he spent over 15 years across commercial and executive roles before the company became Ibexa in 2020. Since then, he has led the organization first as Co-CEO and, since 2022, as CEO — steering Ibexa's growth into a European-born, internationally-minded company. Alongside his role at Ibexa, he also serves as a board member at Solid Media Group in Oslo.
About Ibexa
Ibexa is a European marketing orchestration platform that helps more than 1,000 customers create, run, and optimize end-to-end customer journeys across data, content, and channels. Combining a modern composable Digital Experience Platform with agentic AI, Ibexa connects best-in-class products — Raptor CDP, Cohesivo CMS, Quable PIM, Actito CEP, and Qualifio — into a single orchestration layer for modern marketing teams, turning fragmented stacks into a unified platform for productivity and performance.
Ibexa is a modern, diverse, and fast-growing team of 170 professionals working in a highly international environment. As part of the larger QNTM Group ecosystem, the company pursues ambitious global goals, with a strong partner ecosystem, deep European roots, and a focus on governance and trust — providing a flexible, future-proof way to run digital marketing at scale.