Our annual collab meeting returned to Hamburg in late November, once again generously hosted by adesso. The atmosphere was exactly what makes this community special: curious, informal, quietly ambitious and rooted in shared practice.
People arrived from across industries and regions, filling the room with a mix that has become a hallmark of these meetings. Enterprise leaders from SAP and Adobe sat alongside public-sector teams from Hamburg and Schleswig-Holstein, product companies like Cognigy, CoreMedia, Staffbase, and StreamX, and a strong delegation from agency members including B13, Monday Consulting, and Sitegeist. The result felt less like an event and more like a working session with friends.
This year’s agenda reflected the shifts we are all navigating: AI’s growing influence on design and content, new expectations in public services, the ongoing grind of accessibility, the realities of governance and compliance, and the very human work of values, culture and craft…
Read moreAI agents are transforming how organisations create, manage, and deliver content.
In a recent members call, Martin Michalik from CMS vendor Kontent.ai explored the concept of the Agentic CMS and shared how it represents a big shift. It’s not just faster, but fundamentally different.
Martin is VP of Product at Kontent.ai and in the call, he also shared examples of agent-driven workflows, and went deeper into how this shift different from traditional automation, and finally how to prepare your content strategy for an agent-powered future.
Let us start at the beginning. By now, you have probably heard of AI agents, but what is agentic CMS?
Read moreIn January, Sam Altman, the CEO of OpenAI, famously told us that 2025 would be the “year of agents.”
In late February, Sam Bhagwat published the first version of his book Principles of Building AI Agents to help educate developers. Sam, is a veteran of web development and long time part of our community,
The book has become the go-to guide for engineers building with AI — and their product managers and CEOs. One founder from the famous Y Combinator startup incubator even called it "the most popular book in San Francisco".
Now it is out in the 2nd edition with new sections on MCP, image generation, voice, Agent 2 Agent, and much more. As Sam notes in the foreword, two months is a very short time to write an updated edition of any book, but AI is masterful at time dilation.
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